Tips on Writing a Good Article

We are all in the know when it comes to the utter power and efficacy of article marketing.  We can even claim without blinking that marketing with articles is the most potent and least risky internet advertising method that has been conceptualized since the creation of the World Wide Web.

To put it simply, if you're operating an internet venture, you have to resort to article marketing.

However, one of the most asked questions I get is this: how does one prepare a good article?

It seems that even if most online businessmen know that they have to pursue article marketing, not all of them are possessed of the knowledge on how to craft a made-for-the-internet type of informative content.

Therefore, I have written down some easy to follow guidelines on how you can create the perfect good article for online marketing purposes.

1. Know the topic you want to write about.
   
   
2. Don't try to tackle a broad subject.  Narrow it down to a smaller topic that people will be interested in.  By way of example, don't write about the general topic of "dogs."  Find a sub-topic that will tickle the fancies of the prospects you will be targeting.  Usually, this sub-topic refers to a specific need, like "dog training" for dog owners who are experiencing difficulty when it comes to living with their unruly pets, or "dog grooming" for owners with allergies who can't live with the smell of their dirty canine pets.  You have to find a sub-topic that will make people take notice.  This is critical.  A lot of articles fail because they don't tackle a more tangible subject.
   
   
3. Because the sub-topic should indicate a need, your article must be able to provide a remedy.  But, depending on the purpose of the article, the solution you will share will vary.  To illustrate, if you're going to use the article to promote a product, then practice restraint on the remedy you will share.  Your aim, in such a case, is to provide the impression that you are knowledgeable when it comes to the subject matter, and invite your readers to study what you have to offer.  Do not forget this as you craft your piece.
   
   
4. Formulate an attention seeking title that is immediately understandable but exciting.  People will visit your article if they will be hooked by its title.  If not, no one will get to read what you have prepared.
   
   
5. Do not forget that each article has three basic components: the opening, the body, and the ending.  The introduction will state to your audience what your article is all about.  You can share a surprising fact, an alarming statistic, or a funny analogy to shake your audience into knowing that indeed, you are the a true expert in the field.  The body will explore the information you wish to convey, of course.  And the ending will summarize the problem, the provided solution, as well as interject some calls to action (i.e. click my link) if applicable.
   
   
6. How long should your article be? It's safe to say that 300 to 750 words would be most excellent!

These are just some general tips for article writing.  It is not difficult to write a good article all it takes is some planning and some thought.  With practice you will find it gets a lot easier.  For further advice on writing a good article and other ways you can increase your website traffic take a look at Marketeermum.